Posts tagged Business

Creating Radically Better Futures
Here is the deck for the lecture that I gave at the School of Visual Arts MFA Interaction Design's Spring Lecture Series --- “Massive and thrilling challenges are ahead of us in our post-crunch pre-turbulence world where change is constantly speeding up. Anticipating the change and responding to it with radically better propositions has become a critical capacity for every aspect of design, ranging from industrial and service design to urban planning and brand strategy"...
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Design of Business - Why Design Thinking Is The Next Competitive Advantage - A Book Review
One of our favorite recent business books is Roger Martin’s Design of Business, Why Design Thinking Is The Next Competitive Advantage, hands down. He has managed to capture in an eloquent way the core principles of both innovating and running a business (or other non-commercial endeavor) and simplified the profound questions of reasoning and decision making to explain why the traditional fact driven business logic is not suitable for groundbreaking innovation and how “design thinking” and its explorative approach is needed to drive change in the world.
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1st Law of Wevolution - Put People in the Center of Change
When we identify new opportunities for innovation or wish to depict the future, it's essential to always put people in the center. We aim to understand the systemic change of societies, technologies, economies, and ecologies through people and their changing values, attitudes and behaviors, because at the end of the day it's all about us who create and live these changes.
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2nd Law of Wevolution - Aim for Radical Innovation
The most successful services, products and brands usually change the game in the whole sector and become the most beloved things in their era. These breakthroughs don’t happen by coincidence, but almost always as a result of introducing innovative concepts with a new meaning combined with a new technological enabler or a business model that create unprecedented value for people.
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3rd Law of Wevolution - Good Biz is the Best Biz
We believe that doing good will not only make you better but also bigger. As more and more people are living ethically and environmentally sound lives, there’s no reason why companies shouldn’t do the same – after all, mutual respect and shared values are usually strong indicators for a long and happy life together.
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